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With the Tag feature you can optimize your screens beyond regions, Add tags to screen within regions, Add tags to Screens with any due Schedules, ( For example : say you have 5 Screens in a City , which you can tell by the Region Sorting. but tag takes this to the next level , now you can add area names as tags to those Screens , so now you know How many Screens you have in the City but now you also know Where )